内容简介
这本教材的逻辑是指导应届毕业生应聘与就职过程中的英语应用,如何处理一些应急问题。作者努力将从找工作到高级管理技巧等串联起来,以此展现一个全貌。这本书要高于一本单纯的教材。
章节目录
Section I: Fundamentals
Unit 1: Economic Climate
Unit 2: Management Lntroduction
Unit 3: Market and Competition
Unit 4: Business Entity
Unit 5: Corporate Culture
Unit 6: Corporate Governance & Structure
Section II: As an Amployee
Unit 7: Job Description & Title
Unit 8: Job Advertisement and Application
Unit 9: Job Interview
Unit 10: Job Mission Statement
Unit 11: Employment Contract
Unit 12: New Employee Training
Unit 13: Office Politics
Unit 14 Business Letter
Unit 15: Business Call
Unit 16: Business Graphs and Charts
Unit 17: Business Meeting
Unit 18: Effective Presentation
Unit 19: Business Travel
Unit 20: Business Etiquette
Section III: Managing People
Unit 21: Organize a Team
Unit 22: Motivation
Unit 23: Advertisement
Unit 24: Management Strategy
Unit 25: Business Report & Case
Unit 26: Public Relations
Section IV: Executive
Unit 27: CFO & Finance
Unit 28: CTO & Technology Innovation
Unit 29: CIO & Stocks
Unit 30: CMO & Marketing
Unit 31: CEO and Business Ethics
Unit 32: COO
References