内容简介
精编版的编写是在第六版的基础上进行的。为了一些大、中专学校教学安排的需要，出于对部分读者学习时间有限的考虑，我把精编版做成了12章。其中涵盖了全部国际贸易业务流程的重要环节，包括建立业务关系、询盘、报盘、还盘、达成交易、支付条件、开立及审核信用证、运输与包装、保险、投诉及索赔和代理等的书信样信。每封样信后面的注释内容都丰富、全面，采用了词汇辨析及一词多译法介绍常用的商业英语词汇。为了提高读者的实际工作应用能力和写作水平，每章后面都特别设计了情景写作练习，根据给定的主题写书信。本书还配套发行了光盘，其中有授课课件，以供讲课教师的参考之用。光盘中收纳了其他商务和生活场景的书信写作及求职面试等培训资料，在光盘中读者还能找到与各章学习内容相对应的综合练习题及参考答案。
章节目录
Chapter One Writing Principles of Business Letters 1
Section One The Structure and Layout of a Business Letter 1
Section Two Superscription 9
Section Three Dissimilarities in Letter Writing 11
Section Four E⁃mail for Business 12
Supplement 14
Exercises 1 16
Chapter Two Establishing Business Relations 17
Specimen Letters 17
Supplement 46
Exercises 2 47
Chapter Three Enquiries 48
Specimen Letters 49
Supplement 87
Exercises 3 89
Chapter Four Offers 90
Specimen Letters 90
Supplement 108
Exercises 4 111
Chapter Five Counter⁃Offers 112
Specimen Letters 112
Supplement 127
Exercises 5 128
Chapter Six Conclusion of Business 129
Specimen Letters 129
(Ⅰ)Sales Contract 145
(Ⅱ)Purchase Confirmation 148
Supplement 150
·2· 外贸英语函电
Exercises 6 152
Chapter Seven Terms of Payment 153
Specimen Letters 154
Supplement 175
Exercises 7 178
Chapter Eight Establishment of L/C and Amendment 179
Specimen Letters 179
Supplement 202
Exercises 8 204
Chapter Nine Packing，Shipping Marks and Shipment 205
Specimen Letters 205
Supplement 227
Exercises 9 234
Chapter Ten Insurance 235
Specimen Letters 235
Supplement 249
Exercises 10 252
Chapter Eleven Agency 253
Specimen Letters 253
Supplement 278
Exercises 11 280
Chapter Twelve Complaints and Claims 281
Specimen Letters 281
Supplement 297
Exercises 12 299
Chapter Thirteen Invitation for Bids and Bid 300
Specimen Letters 300
Supplement 323
Exercises 13 325
Chapter Fourteen Electronic Commerce 326
Specimen Letters 326
Supplement 333
Exercises 14 335
Contents ·3·
Chapter Fifteen Other Situational Letter Writing 336
Specimen Letters 336
Supplement 400
Exercises 15 403
Appendix 404
Part One International Economic Organizations 404
Part Two Glossary 409
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